Explore the essentials of digital marketing and its importance for businesses in today’s connected world Digital marketing refers to the use of online platforms, digital channels, and technologies to promote products or services. It involves a variety of strategies, such as SEO (Search Engine Optimization), social media marketing, email marketing, pay-per-click (PPC) advertising, and content…
Discover how digital marketing has transformed the way businesses connect with customers, from its early days to today’s AI-powered tools. The Past: How It StartedIn the early 2000s, the internet was new for businesses. Websites, emails, and basic ads were the main tools of digital marketing. The focus was on getting online, making a…